siggi's Icelandic Strained Whole Milk Plain Yogurt is an ode to deeply rooted Scandinavian dairy tradition that has been a part of Icelandic culture for centuries. siggi's founder wasn't thrilled with the overly sweet and artificial taste of other US yogurt brands, inspiring him to create yogurt crafted with less. Each cup of siggi's yogurt uses 4x the amount of milk than a regular cup of yogurt – making it rich in protein without all the sugar. siggi's yogurt is thick and creamy – ideal as an addition to breakfast, a nutritious snack, or an afternoon pick-me-up. Pair with your favorite toppings, like fresh berries and granola, or enjoy as is. Our plain whole milk yogurt contains only 3 simple ingredients without all those dreadful artificial sweeteners. Try our full line of products, including skyr, drinkable yogurt, plant based and yogurt pouches. • ICELANDIC YOGURT: siggi's Icelandic Strained Whole Milk Plain Yogurt has more protein than sugar, making for a quick breakfast, nutritious snack, or afternoon pick-me-up. • CRAFTED WITH LESS: siggi's Plain Icelandic skyr yogurt cups are made with no added colors, and no artificial anything. Includes live and active cultures. • PACKED WITH PROTEIN: Whole milk plain yogurt is loaded with 18g of protein per serving. Packaged in a multi serve 24 oz tub. • ALL-NATURAL SKYR YOGURT: No high-fructose corn syrup, no artificial sweeteners or preservatives. Simple, tasty ingredients without the sweet tooth. • PROTEIN-RICH SNACK: One servin