Details: Ruffles have rrrridges. Back in the day chip were flat, and that was boring. So we made a chip that zigged and zagged and we shared it with the world. Backyard BBQs were never the same. Because when you have ridges, the crunches are crunchier, the dipping strength multiplies, and your chips become. Ingredients: POTATOES, VEGETABLE OIL (CANOLA, CORN, SOYBEAN, AND/OR SUNFLOWER OIL), AND SALT.